Brian has been with us for 12 years, having joined the company after a former Lifetime colleague recommended him.

“It has changed so much from when I started,” says Brian. “Nothing stands still. There is constant change for the better.”

Asked what he likes best about his role Brian responds: “I get the opportunity to be nosy, in a good way of course, and I also hope that any suggestions that I make are helpful and useful.

“Doing right by the Lifetime clients I look after is very important to me,” adds Brian.

He enjoys the flexibility of his working week, while his favourite Lifetime memory was being made a partner.

He was born in Barnet in Hertfordshire but now says that ‘Yorkshire is well and truly home for me’. An obscure fact about Brian is that he has an A-level in Russian.

He and his family have a black Labrador called Stanley. “He is as mad as a box of frogs,” says Brian.

His favourite place to go is Fraisthorpe beach, near Bridlington on the Yorkshire east coast, while he also enjoys going to watch Rotherham United with his son Adam.

Mental health is a subject that is also close to Brian’s heart.